Kim Lipsy

DIRECTOR OF MARKETING | TERVA Corporation

As the Director of Marketing, Kim brings over 25 years of marketing and management experience to TERVA providing leadership of the overall marketing infrastructure and working with the TERVA Project Management, Engineering, and Design Solutions Teams. With her proactive approach and organized, thoughtful manner, she manages marketing strategies, business development opportunities, communications, and branding. Kim leads the proposal process from coordination and content development to final submission creating compelling proposals to ensure alignment with TERVA’s strategic goals. She collaborates with all Teams on marketing initiatives and handles targeted outreach to build awareness and strengthen TERVA’s presence in the A/E/C industry.

Kim began her career in the legal industry, serving as both Manager of Administration and Director of Marketing and Client Services at leading Boston law firms. In these roles, she drove firm growth through the development and execution of strategic marketing initiatives, overseeing website design and content, communications, publications, social media, advertising, events, and coaching and training internal teams. Kim facilitated the launch of a brand-new law firm in Boston and successfully established marketing departments for several smaller firms. As a long-standing member of the Legal Marketing Association, she served on the Mentor Committee and mentored emerging marketing professionals.